Public Opinion Strategies polled for one-third of GOP House pick-ups, nine Senators, and four Governors

The survey research firm of Public Opinion Strategies (POS) polled for nine winning U.S. Senate candidates, four Governors, and 27 new members of Congress. Including independent expenditure efforts, Public Opinion Strategies polled in 23 Senate and Gubernatorial statewide victories and 96 Congressional victories, including 63 seats wrestled away from Democrats by Republicans.

Major statewide winners were:

  • Senator-elect Rand Paul of Kentucky, Senator-elect Dan Coats of Indiana, and Senator-elect Jerry Moran of Kansas.
  • Senator Richard Burr of North Carolina, Senator Mike Crapo of Idaho, Senator Jim DeMint of South Carolina, Senator John McCain of Arizona, Senator John Thune of South Dakota, and Senator David Vitter of Louisiana.
  • Governor-elect Susana Martinez of New Mexico, Governor-elect Sam Brownback of Kansas, Governor-elect Dennis Daugaard of South Dakota, as well as Tom Emmer of Minnesota, who is currently locked in a recount.
  • Governor David Heineman of Nebraska.

POS handled the polling for 22 Republicans who took over Democratic seats in the House of Representatives: Sandy Adams (FL 24), Rick Berg (ND AL), Larry Buchson (IN 8), Steve Chabot (OH 1), Chip Cravaack (MN CD 8), Rick Crawford (AR 1), Scott DesJarlais (TN 4), Sean Duffy (WI 7), Mike Fitzpatrick (PA 8), Chris Gibson (NY 20), Robert Hurt (VA 5), Bill Johnson (OH 6), Adam Kinzinger (IL 11), Raul Labrador (ID 1), David McKinley (WV 1), Mick Mulvaney (SC 5), Kristi Noem (SD AL), Reid Ribble (WI 8), Scott Rigell (VA 2), Martha Roby (AL 2), Bobby Schilling (IL 17), and Todd Young (IN 9).

The firm also polled for five new members of Congress who won Republican open seats: Justin Amash (MI 3), Mo Brooks (AL 5), Jeff Denham (CA 19), Billy Long (MO 7), and Todd Rokita (IN 4).

POS now polls for 20 U.S. Senators, five Governors, and 70 members of the House of Representatives.

The firm also polled for successful state legislative efforts in Alabama, Florida, Illinois, Iowa, Michigan, Missouri, Ohio, Oregon, Montana, Nevada, North Carolina, Tennessee, and Wisconsin, including GOP takeover of control in six chambers – the Iowa State House, the Michigan State House, the North Carolina State Senate, the Ohio State House, Tennessee State House, and the Wisconsin State Assembly.

The firm conducted the opinion research which guided eight successful ballot issues in California, Colorado, Florida, Oregon, and South Dakota

Public Opinion Strategies is the Republican partner in the NBC News/Wall Street Journal poll, the National Public Radio poll, and the CNBC poll.


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Public Opinion Strategies helped us to clarify what we wanted to learn and then conducted research and analysis that shed light even beyond the questions we set out to ask. They were very receptive to our suggestions, responsive to our queries, and flexible when we needed them to be.

Public Opinion Strategies has consistently offered unparalleled advice and spot-on polling that has shaped how and where we spent money and deploy key resources. Additionally, they have always been an excellent steward of limited campaign resources, ensuring we spend wisely and not a dollar more than necessary in order to get the information we need.

Robert Blizzard and Public Opinion Strategies did a great job for us throughout our successful campaign for Congress. Robert gave us accurate data, spot on analysis, and professional advice, all of which were essential to our victory.

Public Opinion Strategies is one of our go-to pollsters when it comes to testing public support for bond ballot measures and other initiative proposals. They are available to provide ongoing consultation with regard to crafting of ballot questions, public outreach messaging, and related efforts.

ACLI has worked with Public Opinion Strategies for decades, through several tough industry battles—often ones in which public opinion does not naturally fall on the side of insurers. Yet Bill and his team consistently provide invaluable strategic advice by refining our messages and helping us frame our issues in a way that makes them understandable and persuasive.

The data from Public Opinion Strategies provided important insight and informed our public awareness campaign. We sincerely appreciate their professionalism and expertise in this arena.

Nicole McCleskey and the team at Public Opinion Strategies have been invaluable to me, both during my campaigns and as Governor of the State of New Mexico. It’s not just the accuracy of their numbers, but guiding the overall strategy that makes them so valuable.

Public Opinion Strategies has been a part of our team in Missouri for more than a decade. With their data and guidance, Republicans here were able to attain a majority in the House in 2002 for the first time in fifty years, and we have been able to grow that majority to the point that we now have a record, veto-proof majority.

In my tenure at two leading business associations, facing huge and complex consumer issues, I have benefitted enormously from the objective advisory skills of Bill and his team. They do their homework, they are rigorous, dispassionate and thoughtful. Turning questions into answers is a clever tag, but it’s also an apt description of the professional talents of the firm.

I consider Public Opinion Strategies to be a part of our team. That is the way we have always worked. They have helped us to understand our needs and fashioned research solutions to meet those needs. They have helped us to meet killer deadlines by being flexible, executing rapidly, and insuring quality. Teamwork is the best way to describe it.

Accuracy, speed, and deep knowledge of key issues and public sentiment are the hallmarks of quality opinion research, and on these measures Public Opinion Strategies consistently delivers. I have had the pleasure of working with Public Opinion Strategies for more than 15 years on dozens of issues, and they are undoubtedly the gold standard.

Public Opinion Strategies’ track record of success and wealth of experience in political campaigns and issue advocacy are why they are one of the most trusted and well respected public opinion firms in Washington, D.C. Their insights and perspectives have helped to inform a wide array of public affairs activities across multiple industries.

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