George Nassar
PARTNER

EMAIL

George Nassar is a Partner at Public Opinion Strategies. Throughout his career, George has helped guide winning U.S. Senate, U.S. House, gubernatorial, and state legislative campaigns across the country. Since joining the firm in the 2018 cycle, George has helped flip over a dozen seats from Democratic to Republican.

George has been a part of some of the biggest wins for Republicans in the last decade. He was a pollster for Arizona Governor Doug Ducey, who won re-election by 14 points in the challenging 2018 midterm cycle. George also polled for the campaign of Pennsylvania Senator Dave McCormick who ended the 50-year Casey family political dynasty in 2024.

At the Congressional level, George played a central role in the Republican takeover of the U.S. House in 2022 and helped Republicans hold the majority in 2024. Working on behalf of campaigns, the National Republican Congressional Committee (NRCC), and Congressional Leadership Fund, George worked to elect 15 members of Congress. This includes re-electing multiple incumbents in Biden districts, flipping five seats from Democratic to Republican, and electing seven new members of Congress. Some of George’s campaign wins include Congressman Kevin Kiley (CA-03), Congresswoman Young Kim (CA-40) and Congressman Darrell Issa (CA-48).

George is a RIVA-trained focus group moderator who has led numerous in-person and online focus groups and ad tests to help better understand key constituencies and what messaging drives their decisions. Over the last two cycles, George led the research efforts for a center-right group dedicated to better understanding suburban voters.

In addition to his political work, George has been involved in public affairs efforts in the health care, energy, telecommunications, manufacturing, and infrastructure sectors. He was part of the polling team that helped pass the landmark USMCA trade deal.

Prior to joining Public Opinion Strategies, George worked at the NRCC, where he served as a Regional Political Director in the 2014 and 2016 cycles. He previously was the campaign manager of a statewide race.

George is a native of Memphis, Tennessee and a graduate of the University of Mississippi. He lives in Alexandria, Virginia with his wife and daughter.

Public Opinion Strategies