Most Agree the National Football League Has Taken Meaningful Action on Concussions

This Sunday the Denver Broncos and Seattle Seahawks meet in Super Bowl XLVIII in MetLife Stadium in New Jersey. This will be the first Super Bowl played outside in a cold weather environment, and the second time in twenty seasons that the number one seed from each conference, AFC and NFC, will meet to decide the championship.

Tens of millions of people will tune in Sunday, if not for the game, then for the parade of advertisements that have become a big draw for fans and even those that don’t follow football all that closely.

The latest NBC-WSJ poll conducted January 22-28 found 58{09f965da52dc6ab4c1643a77bd40d1f729d807040cd8db540234bb981a782222} of American adults follow the NFL closely (25{09f965da52dc6ab4c1643a77bd40d1f729d807040cd8db540234bb981a782222} follow very closely). Not surprisingly, the NFL’s fan base tends to be younger and male.

chart 1

Considering these demographics, don’t be too surprised if somewhere among the funny commercials and halftime entertainment proponents of Obamacare make some attempt to encourage enrollment.

There’s precedent for this sort of thing, in Super Bowl XXV held at the Big Sombrero in Tampa, President George H.W. Bush had a special message at halftime for the troops engaged in Operation Desert Storm. It may not have played on television but I remember seeing this from the field after I did this little dance number with about 300 other little league football players and cheerleaders from the Tampa area where I grew up.

But, I digress.

Something else sets Super Bowl XLVIII apart from the forty-seven that preceded it. It’s the first Super Bowl that will be played with new rules and procedures in place to focus on reducing and preventing concussions among players. In the 2013 season, new rules moved the kick-off lines up ten yards, imposed stricter fines and penalties for hits to the head (especially for quarterbacks and receivers), and required doctors to diagnose concussions on the sidelines.

While the new rules may not have gotten as much pre-game coverage as the cold weather, Peyton Manning’s record-breaking season, or the Seahawks’  “Legion of Boom” defense, those following America’s Game say they are seeing meaningful action on behalf of the NFL.

In fact, the January NBC-WSJ poll found that after just one season with new rules in place, a plurality (41{09f965da52dc6ab4c1643a77bd40d1f729d807040cd8db540234bb981a782222}) of adults say the NFL has taken meaningful action to reduce and prevent concussions among players while 38{09f965da52dc6ab4c1643a77bd40d1f729d807040cd8db540234bb981a782222} didn’t know enough to have an opinion and only 20{09f965da52dc6ab4c1643a77bd40d1f729d807040cd8db540234bb981a782222} said the league has not taken meaningful action.  Among those who closely follow the NFL, 59{09f965da52dc6ab4c1643a77bd40d1f729d807040cd8db540234bb981a782222} say it has and, among the quarter of adults who “very” closely follow the NFL, 67{09f965da52dc6ab4c1643a77bd40d1f729d807040cd8db540234bb981a782222} say the league has taken meaningful action.

chart 3

Yesterday, the NFL announced concussions this season are down 13{09f965da52dc6ab4c1643a77bd40d1f729d807040cd8db540234bb981a782222} from last year and that concussions resulting from helmet-to-helmet hits are down 23{09f965da52dc6ab4c1643a77bd40d1f729d807040cd8db540234bb981a782222}.

The league’s actions are having a measurable effect and Americans are taking notice. No one on Sunday will do an end-zone dance for these findings but they are important progress in a sustained effort by the league and the players.

Happy Super Bowl Sunday everyone!

Similar Articles

  • Public Release of Research: Strengthening HCAHPS Patient Experience Surveying
    read more

  • POS National Poll Release #3 – Socialist Trends
    read more

  • POS National Poll Release #2 – Israel
    read more

  • POS National Poll Release #1 – Trump Approval/Generic Ballot
    read more

  • Farm to Fork Initiative Survey Release
    read more

Public Opinion Strategies helped us to clarify what we wanted to learn and then conducted research and analysis that shed light even beyond the questions we set out to ask. They were very receptive to our suggestions, responsive to our queries, and flexible when we needed them to be.

Public Opinion Strategies has consistently offered unparalleled advice and spot-on polling that has shaped how and where we spent money and deploy key resources. Additionally, they have always been an excellent steward of limited campaign resources, ensuring we spend wisely and not a dollar more than necessary in order to get the information we need.

Robert Blizzard and Public Opinion Strategies did a great job for us throughout our successful campaign for Congress. Robert gave us accurate data, spot on analysis, and professional advice, all of which were essential to our victory.

Public Opinion Strategies is one of our go-to pollsters when it comes to testing public support for bond ballot measures and other initiative proposals. They are available to provide ongoing consultation with regard to crafting of ballot questions, public outreach messaging, and related efforts.

ACLI has worked with Public Opinion Strategies for decades, through several tough industry battles—often ones in which public opinion does not naturally fall on the side of insurers. Yet Bill and his team consistently provide invaluable strategic advice by refining our messages and helping us frame our issues in a way that makes them understandable and persuasive.

The data from Public Opinion Strategies provided important insight and informed our public awareness campaign. We sincerely appreciate their professionalism and expertise in this arena.

Nicole McCleskey and the team at Public Opinion Strategies have been invaluable to me, both during my campaigns and as Governor of the State of New Mexico. It’s not just the accuracy of their numbers, but guiding the overall strategy that makes them so valuable.

Public Opinion Strategies has been a part of our team in Missouri for more than a decade. With their data and guidance, Republicans here were able to attain a majority in the House in 2002 for the first time in fifty years, and we have been able to grow that majority to the point that we now have a record, veto-proof majority.

In my tenure at two leading business associations, facing huge and complex consumer issues, I have benefitted enormously from the objective advisory skills of Bill and his team. They do their homework, they are rigorous, dispassionate and thoughtful. Turning questions into answers is a clever tag, but it’s also an apt description of the professional talents of the firm.

I consider Public Opinion Strategies to be a part of our team. That is the way we have always worked. They have helped us to understand our needs and fashioned research solutions to meet those needs. They have helped us to meet killer deadlines by being flexible, executing rapidly, and insuring quality. Teamwork is the best way to describe it.

Accuracy, speed, and deep knowledge of key issues and public sentiment are the hallmarks of quality opinion research, and on these measures Public Opinion Strategies consistently delivers. I have had the pleasure of working with Public Opinion Strategies for more than 15 years on dozens of issues, and they are undoubtedly the gold standard.

Public Opinion Strategies’ track record of success and wealth of experience in political campaigns and issue advocacy are why they are one of the most trusted and well respected public opinion firms in Washington, D.C. Their insights and perspectives have helped to inform a wide array of public affairs activities across multiple industries.

Social Media Auto Publish Powered By : XYZScripts.com