National Landscape Matters, But Elections Are Still Local & Personal
Positioning

As we enter the final stretch for this year’s elections, there is little doubt that voters are frustrated with the direction of the country and how it’s being governed. Consider the evidence: 67{09f965da52dc6ab4c1643a77bd40d1f729d807040cd8db540234bb981a782222} of voters say the nation is off on the wrong track. [NBC/WSJ, Sept 2014] 72{09f965da52dc6ab4c1643a77bd40d1f729d807040cd8db540234bb981a782222} of Americans are dissatisfied with the ways […]

Pundits and political insiders on both sides of the aisle have said Team Obama made a big mistake writing a speech that had the president saying “every single one” of his policies are “on the ballot” in November. The latest data suggests they are right because the president is today an extremely flawed spokesperson, especially […]

The recent NPR Senate Battleground Poll conducted by Democracy Corps and Resurgent Republic continues the trend of very positive polling numbers for Republicans’ quest to re-capture the US Senate.   Indeed, the Senate environment looks similar to the last Senate takeover in the 2006 election. Few voters in the battleground endorse the status quo. Just 26{09f965da52dc6ab4c1643a77bd40d1f729d807040cd8db540234bb981a782222} […]

I read with interest Anna Greenberg’s column on The Myth of the Security Mom Revisited. With due respect to Dr. Greenberg and her significant contributions to the field, she seems to suggest that Security Moms don’t really exist, and perhaps that a growing concern about terrorism and national security may be an artificial construct. Quite […]

Public Opinion Strategies