Democratic Primary Voter Demographic Shifts and Candidate Coalitions

We have been spending months talking about Hillary Clinton’s historically low ratings compared to past presidential candidates. Our concern is people get inured to hearing this and, unless you really look at these numbers, you cannot appreciate how terrible Hillary Clinton’s favorable ratings are. So, we delved deeper into the data. Below are basic sub-groups […]

There is a reason there’s an old age “A Picture is Worth a Thousand Words.” We don’t need to write very much because Americans have told us a very clear story. In the latest NBC/WSJ Survey, we asked registered voters, “And suppose for a moment that Hillary Clinton is elected President in November, what word […]

Hillary Clinton and Donald Trump have been in the public eye for most of their adult lives. In that time, the American people have formed pretty definitive opinions about each – with the consensus turning toward the negative. According to the NBC/WSJ Survey, both presumptive nominees head into the general election contest with the highest […]

Since the start of the presidential primary season on February 1st, we have been tracking voter turnout and primary exit poll/caucus entrance poll data released by The New York Times and CNN. In tracking turnout, we have observed a massive shift from 2008’s greater numbers of Democratic voters to this year’s surge of Republican voters. […]

Public Opinion Strategies