National Landscape Matters, But Elections Are Still Local & Personal
Posts by Alex Bratty
National Landscape Matters, But Elections Are Still Local & Personal

As we enter the final stretch for this year’s elections, there is little doubt that voters are frustrated with the direction of the country and how it’s being governed. Consider the evidence: 67{09f965da52dc6ab4c1643a77bd40d1f729d807040cd8db540234bb981a782222} of voters say the nation is off on the wrong track. [NBC/WSJ, Sept 2014] 72{09f965da52dc6ab4c1643a77bd40d1f729d807040cd8db540234bb981a782222} of Americans are dissatisfied with the ways […]

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Rooting Against The Other Team

Recently, Glen Bolger wrote a blog post about how voters are not in love with any of the potential outcomes of the election. In the same NBC/WSJ poll (September 2014)*, voters were also asked which party control would they prefer after the election. Unsurprisingly, the country is split right down the middle: 45{09f965da52dc6ab4c1643a77bd40d1f729d807040cd8db540234bb981a782222} prefer a […]

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A Limited Time Window, but an Opportunity for Republicans with Young Voters

In April, we wrote about the challenges of building constituencies of young voters due to the multiple platforms vying for their attention. In this post, we continue to look at how young people are spending their time on various media and the importance of reaching them now and on their terms. As we have noted […]

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Battling for hearts, minds…and attention.

Much has been written about the changing demographics of our nation and what that means for the political parties as they try to build and expand their voter constituencies in coming years.  But, the battle is not just about winning hearts and minds…it’s also about winning the attention of Americans. With the explosion of technology, […]

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Economic divide—more than just a partisan battle

As President Obama delivered his State of the Union speech last week, virtually all Americans (91{09f965da52dc6ab4c1643a77bd40d1f729d807040cd8db540234bb981a782222}) surveyed in the latest NBC/WSJ poll* said that creating jobs should be an absolute priority for the President and Congress to address. Indeed, just 28{09f965da52dc6ab4c1643a77bd40d1f729d807040cd8db540234bb981a782222} said they are satisfied with the state of the U.S. economy today, versus 71{09f965da52dc6ab4c1643a77bd40d1f729d807040cd8db540234bb981a782222} […]

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