Elizabeth Harrington, Partner

Elizabeth-HarringtonElizabeth Harrington is a partner at Public Opinion Strategies.  Since joining the firm in 1998, the major focus of Elizabeth’s work has been public affairs and public policy research, managing over 25 million dollars of both qualitative and quantitative research projects.  During Elizabeth’s tenure at Public Opinion Strategies, she has been promoted from Project Director to Senior Project Director to Vice President to Partner.

Elizabeth’s research background has focused primarily on topics such as health care, Medicare and Medicaid reform, hospitals, media tracking, message and advertising testing, public education campaigns, international policy, and corporate image testing.

Elizabeth’s research experience on key health care policy issues has included work for America’s Health Insurance Plans, the American Medical Association, the Centers for Disease Control and Prevention (CDC), the Foundation for Informed Medical Decision Making, the Kaiser Family Foundation, Pfizer, and the Robert Wood Johnson Foundation.

Elizabeth’s research experience on media tracking, message and advertising testing to help build successful public education campaigns has included work for the Association of American Medical Colleges, the Centers for Medicare and Medicaid Services (CMS), the Lance Armstrong Foundation, MADD, the Robert Wood Johnson Foundation, the Save Darfur Coalition, and the United Nations Foundation.

Elizabeth is a RIVA trained focus group moderator, completing courses in both the fundamentals of moderating and advanced moderating.  She has moderated over 200 focus groups specifically focused on testing messages and evaluating media for advertising, public policy, and earned media campaigns.  This includes moderating the majority of the focus groups completed for both the Medicare National Multi-Media & Education Campaign on behalf of CMS and the Robert Wood Johnson Foundation’s annual campaign Cover The Uninsured Week raising awareness for health care coverage of all Americans.

Prior to joining Public Opinion Strategies, Elizabeth worked for three years as the Market Research Director for a research and publishing company in Philadelphia, PA.  Elizabeth received a B.A. in Government from Skidmore College in 1995.  She currently resides and works in Philadelphia, PA.


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Public Opinion Strategies helped us to clarify what we wanted to learn and then conducted research and analysis that shed light even beyond the questions we set out to ask. They were very receptive to our suggestions, responsive to our queries, and flexible when we needed them to be.

Public Opinion Strategies has consistently offered unparalleled advice and spot-on polling that has shaped how and where we spent money and deploy key resources. Additionally, they have always been an excellent steward of limited campaign resources, ensuring we spend wisely and not a dollar more than necessary in order to get the information we need.

Robert Blizzard and Public Opinion Strategies did a great job for us throughout our successful campaign for Congress. Robert gave us accurate data, spot on analysis, and professional advice, all of which were essential to our victory.

Public Opinion Strategies is one of our go-to pollsters when it comes to testing public support for bond ballot measures and other initiative proposals. They are available to provide ongoing consultation with regard to crafting of ballot questions, public outreach messaging, and related efforts.

ACLI has worked with Public Opinion Strategies for decades, through several tough industry battles—often ones in which public opinion does not naturally fall on the side of insurers. Yet Bill and his team consistently provide invaluable strategic advice by refining our messages and helping us frame our issues in a way that makes them understandable and persuasive.

The data from Public Opinion Strategies provided important insight and informed our public awareness campaign. We sincerely appreciate their professionalism and expertise in this arena.

Nicole McCleskey and the team at Public Opinion Strategies have been invaluable to me, both during my campaigns and as Governor of the State of New Mexico. It’s not just the accuracy of their numbers, but guiding the overall strategy that makes them so valuable.

Public Opinion Strategies has been a part of our team in Missouri for more than a decade. With their data and guidance, Republicans here were able to attain a majority in the House in 2002 for the first time in fifty years, and we have been able to grow that majority to the point that we now have a record, veto-proof majority.

In my tenure at two leading business associations, facing huge and complex consumer issues, I have benefitted enormously from the objective advisory skills of Bill and his team. They do their homework, they are rigorous, dispassionate and thoughtful. Turning questions into answers is a clever tag, but it’s also an apt description of the professional talents of the firm.

I consider Public Opinion Strategies to be a part of our team. That is the way we have always worked. They have helped us to understand our needs and fashioned research solutions to meet those needs. They have helped us to meet killer deadlines by being flexible, executing rapidly, and insuring quality. Teamwork is the best way to describe it.

Accuracy, speed, and deep knowledge of key issues and public sentiment are the hallmarks of quality opinion research, and on these measures Public Opinion Strategies consistently delivers. I have had the pleasure of working with Public Opinion Strategies for more than 15 years on dozens of issues, and they are undoubtedly the gold standard.

Public Opinion Strategies’ track record of success and wealth of experience in political campaigns and issue advocacy are why they are one of the most trusted and well respected public opinion firms in Washington, D.C. Their insights and perspectives have helped to inform a wide array of public affairs activities across multiple industries.

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